Pop-up Launch Kit
A practical menu and plating system that reduced service time by 30% while improving visual consistency for a weekend launch.
Innovative cuisine
Where culinary craft meets intelligent design
NeoKitchen blends modern technique, sensory-driven recipes and streamlined one-time packages to transform how creators, studios and small brands present food. We prototype menus with a data-aware, design-first approach to taste and visual storytelling.
Credentials
NeoKitchen Studio — trusted culinary engineering
We combine chef-led craft, iterative recipe R&D and visual systems to deliver one-time packages for launches, editorial shoots and pop-ups. Our approach is reproducible, documented and built for scale.
is a company, officially registered in and operates in accordance with the laws and the standards of the European Union.
Our story began when chefs and product designers joined forces to solve a common frustration: beautiful food that failed in real service contexts. We built tooling, recipes and visual language that survive real production and still feel crafted. The result is a curated service funnel that leads from diagnosis to a single flagship package — fast, considered, and visually distinct.
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We aim to respond within 2–4 business days.
Use cases
Before & after — real scenarios
Three case cards show how a single focused package changed presentation, speed and conversions for creators and shops.
Editorial Recipe Pack
Chef-tested recipes reworked for photography: reliable textures, predictable browning and step scripts for styling teams.
Brand Tasting Set
A single flagship tasting experience designed to communicate product story and drive wholesale interest through one clear offering.
Problem → Approach → Result
Many food projects stall between creative idea and consistent execution. Kitchens struggle to keep visual intent through rush service; styling breaks when recipes are not engineered for production. We addressed that gap by treating recipes as design deliverables: iterative testing, measurable constraints, and packaging the outcome as a single product for quick adoption.
Our case-study arc begins with a clear challenge: preserve craft in scale. We prototype, test under service conditions, then freeze a living recipe and visual guide. The result is reproducible quality, faster training and a single one-time package that teams can buy and deploy with confidence.
Marta Ivanov — Culinary Director
Chef and systems thinker focused on resilient plating and process. Leads recipe R&D and testing labs.
Julien Park — Food Designer
Designer of sensory experiences, bridging photography, menu narrative and kitchen ergonomics.
Services
What we deliver — one-time packages
Each offer is a targeted package — documented, tested and ready for immediate adoption.
Recipe System
Complete set of recipes with production notes and plating guides suitable for editorial or service.
Styling Kit
Photography-friendly plating instructions, props list and step-by-step styling sequences.
Kitchen Training
Hands-on session to onboard staff to the package: speed drills, plating practice, and QC checkpoints.
Pricing
One-time packages — simple choices
Pick a focused package. All options are one-time purchases designed to deliver measurable upgrades quickly.
Starter Kit
$499 — one-time
- 4 chef-tested recipes
- 2 plating variants
- Basic styling notes
- Quick training checklist
Signature Package
$1299 — one-time
- 8 optimized recipes
- Photography-ready styling kit
- On-site or virtual training
- Service-ready mise-en-place plan
- Post-delivery support 7 days
Pro Launch
$2199 — one-time
- Full menu system (15 recipes)
- Brand tasting design
- Extended training day
- Priority support 14 days
Frequently asked
Do you ship recipes internationally?
Yes. All packages are digital deliverables; we provide localized scaling notes for common regions.
Can you adapt to dietary restrictions?
We include alternative ingredient maps for vegetarian, gluten-free, and nut-aware variants as part of most packages.
How long until I can deploy a package?
Starter kits are ready within 3–5 business days; signature and pro deliveries are scheduled on confirmation and testing windows.
What support do you provide post-delivery?
All packages include limited post-delivery support: clarifications, minor adjustments and QC checklists for the first one or two weeks.
Get in touch
Short consults to find the right one-time package for your project.
